"Connections are important to our business," says Jonathan Forster, VP of Sales, EMEA. The company's approach isn't just for customers that philosophy is also core to how Spotify runs its business. The service is integrated with Facebook, so users can easily connect with friends and share what they're listening to. Spotify is passionate about making all the world's music easy to access - and even easier to share. That universal desire to connect and share is fueling the success of music service Spotify. From the mixed tapes of decades past to social media posts about what we're listening to right now, sharing favorite songs and artists has always been important to music lovers.
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